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Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

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    Murray's Beeswax

    Only 1 left!

    Murray's Beeswax is easy to apply yet stiff enough for the most demanding hair styles. A must for braids dreadlocks and other hard to hold styles. ...

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    Hair Couture Clip & Go 6 Piece Extensions 18"

    Out of stock

    These extensions are Hair Coutures best sellers and made with affordable 100% Human Remy Hair. You can use one pack for quick volume and added leng...

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    Original price $134.99 - Original price $134.99
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    Redken Powder Grip 03 - Mattifying Hair Powder

    Out of stock

    Mattifying hair powder that provides texture and volume for long-lasting updos. Apply at roots for targeted volume or you can also use this texturi...

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    MoroccanOil Luminous Hair Spray Strong

    Only 7 left!

    Moroccanoil® Luminous Hairspray Strong is a flexible hairspray for building long-lasting styles with movable yet strong hold. Its lightweight and w...

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    Stilazzi HD Side Burn Medium

    Only 3 left!

    This "Pre-Permed" facial hair piece is made of "Indian Remi Human Hair", and comes on a very fine "French Film Lace". These pieces can be straighte...

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    Kitsch Creaseless Clips Set 4pc

    9+ in stock

    Made with recycled materials, these clips are kind on your hair & the environment.Securely hold hair sections out of the way during make up app...

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    Virtue Healing Oil 1.7oz

    Only 4 left!

    Healing Oil is formulated with clear oils, never yellow, so it glides on light and clean for a glossy finish that won’t alter your color or weigh d...

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    Stilazzi HD Mustache Large

    This "Pre-Permed" facial hair piece is made of "Indian Remi Human Hair", and comes on a very fine "French Film Lace". These pieces can be straighte...

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    Frends Goatee I CB1

    In stock

    Shade # SHADE NAME 1 - BLACK1B - OFF BLACK2 - DARKEST BROWN4 - DARK BROWN6 - BROWN8 - MEDIUM BROWN10 - GOLDEN MEDIUM BROWN12 - MEDIUM RED16 - ASH B...

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    R+Co Dallas Biotin Thickening Shampoo

    Only 3 left!

    The nutrient-rich formula of the R&Co Dallas Biotin Thickening Conditioner includes saw palmetto berry extract and loquat fruit extract to add ...

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    Hair Couture Lengths 7 Piece Clip In Extensions 18"

    Only 7 left!

    These Human Remy Hair extensions blend naturally with any type of hair texture and has a natural conditioned finish that prolongs the life of the e...

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    Toupee Clip Black

    9+ in stock

    These clips are most commonly used to sew hair extension tracks to them, then used as clip-in extensions. They are also used to anchor wigs down to...

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    Krest Bone Comb #606

    9+ in stock

    SCRATCH-FREE • POLISHED • TANGLE-FREE • MEGA HEAT-RESISTANT • ANTI-STATIC Krest Bone Comb Collection Krest Products Corp. P.O. BOX 176 Leominster,...

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    Olaplex No.5 Bond Maintenance Conditioner 33.8oz

    In stock

    Key benefits: - Repairs hair and maintains bonds within the hair - Adds shine - Strengthens If you want to know more… The N°5 Bond Maintenance™ Con...

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    Diane Boar Club Brush 8118

    9+ in stock

    Club brush with brown wood handle. An 8 row 7” premium quality 100% medium boar brush. 100% Boar Bristles distribute natural oils from root to tip....

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    Bumble and Bumble Brilliantine

    Only 6 left!

    WHAT IT ISOur first-ever product. This oil-based styling creme gives hair polish, separation, and sheen for languid, lived-in looks. BENEFITS ...

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    Frends Chest Hair (Large)

    In stock

    These chest hair pieces are mixed of Human Hair and Yak. These pieces are great for back ground actors, theatre, and sketch comedy. These pieces ca...

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    Olaplex No.0 Intensive Bond Building Hair Treatment 5.2oz

    In stock

    The Nº.0 Intensive Bond Building Hair Treatment, infused with patented OLAPLEX Bond Building Technology™ is an intense treatment that boosts the ef...

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    Aquage Beyond Shine Spray

    Only 3 left!

    Beyond Shine details What it is A fine-mist silkening and glossing spray that creates brilliant shine on any style A thermal-pressing product tha...

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    Cricket Silkomb Pro-30

    9+ in stock

    Silicone injected Silkombs™ employ state of the art technology and quality molding techniques to produce finely polished, seamless teeth. With the ...

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    Golden Supreme Elite Deluxe Electrical Thermal Iron Stove

    Out of stock

    The Golden Supreme Elite Deluxe Iron Stove is able to create high internal temperatures, while keeping external temperatures low. The thermostat he...

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    RastAfri Freed'm Silky Plus Braid Pre-Stretched #1B

    In stock

    RastAfri Freed’m Pre Stretched Silky Braid hair is great to use for braids, twists, Passion Twists, and so much more! Fibers are easy to seal and a...

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    American Crew Defining Paste 3oz

    9+ in stock

    For added texture or increased definition. Beeswax provides a natural, pliable hold for various lengths. Wax-like consistency provides a matte fini...

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    Diane Boar Oval Palm Brush 8114

    9+ in stock

    Medium Boar Bristle Black Wooden Handle 9 Row 5" Oval Palm Brush

    Original price $7.00 - Original price $7.00
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The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.