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New Makeup Products | Pro-Grade Makeup, Hair, SFX & Cosmetic Tools from Around the World

Stay ahead of the craft. The New Arrivals section at Frends Beauty is where professional artists discover the latest in new makeup products, hair care and tools, SFX makeup, and specialized gear for the set, studio, or stage. From local indie brands to imported essentials, this collection is curated to serve working makeup artists, hair stylists, SFX teams, and educators who demand high performance and professional results, and it’s constantly updating.

Whether you're building a new kit, prepping for a production, or just staying sharp, explore new cosmetic products and tools that meet union standards, global trends, and practical on-set needs.

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  • Original price $132.00 - Original price $132.00
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    Danessa Myricks Lightwork VIII Freedom Palette

    9+ in stock

    WHAT IT IS: A magnetic, stackable eye & face palette inspired by iconic terrains, this palette transforms earth and skyinto instant wearable ma...

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    Original price $132.00 - Original price $132.00
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    Make Up For Ever Artist – Pure Color Eyeshadow

    Only 6 left!

    What It Is MAKE UP FOR EVER Artist Pure Color Eyeshadow is a high-impact single eyeshadow created for effortless artistry. Its silky powder formula...

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    Jouer Brightening Under-Eye Corrector

    In stock

    Jouer Brightening Under-Eye Corrector is a lightweight color corrector designed to neutralize the appearance of under-eye discoloration before conc...

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    Original price $29.00 - Original price $29.00
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    Laura Mercier Bonne Glow Cream Face Palette

    Only 4 left!

    What It Is Laura Mercier Bonne Glow Cream Face Palette is a limited-edition trio of coordinated sculpt, flush and glow shades for the face and eyes...

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    Original price $59.00 - Original price $59.00
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    Laura Mercier Caviar Eyeshadow Quad

    9+ in stock

    Each quad includes harmonized, talc‑free shades in natural matte, satin pearl & lustrous shimmer finishes to deliver rich, crease-free, one-swi...

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    Original price $59.00 - Original price $59.00
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    Laura Mercier Secret Camouflage Complexion Perfector

    In stock

    Laura Mercier Secret Camouflage Complexion Perfector is a full-coverage, waterproof concealer designed to precisely camouflage blemishes, discolora...

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    Original price $33.00 - Original price $33.00
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    Laura Mercier Blush Color Infusion Duo

    Only 5 left!

    What It Is Laura Mercier Blush Color Infusion Duo combines two complementary finishes in one compact: a soft matte blush and a luminous blush desig...

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    RMS 2026 Holiday Sets

    Only 1 left!

    What It Is RMS Beauty 2026 Holiday Sets bring together high-performance makeup essentials in two giftable options. Select The Travel Prime & Se...

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    Original price $39.00 - Original price $49.00
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    Make Up For Ever Holiday 2026 Artist Color Pencil Set

    9+ in stock

    What It Is The MAKE UP FOR EVER Holiday 2026 Artist Color Pencil Set brings together five fan-favorite mini pencils for creating everything from so...

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    Original price $66.00
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    Make Up For Ever Color & Shine Duo Set

    9+ in stock

    What It Is Create the ultimate lip combination with two MAKE UP FOR EVER favorites. The creamy, blendable Artist Color Pencil effortlessly shapes a...

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    Original price $39.00
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  • Original price $26.00 - Original price $26.00
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    Make Up For Ever Artist Colorglow Lip Balm

    Only 4 left!

    LUMINOUS GLOWA fresh, radiant finish that delivers an effortless glow.Day after day, lips appear more luminous and healthy-looking. VISIBLY REVITAL...

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    Original price $26.00 - Original price $26.00
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    Danessa Myricks Glosswork 4D Ultra Shine Plumping Gloss

    9+ in stock

    What It Is Glosswork 4D Ultra Shine Plumping Gloss combines immediate shine and volume with long-term lip-care benefits. Powered by CushionWrap Tec...

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    Original price $26.00 - Original price $26.00
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  • Original price $16.00 - Original price $39.00
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    Skindinavia Matte Makeup Finishing Spray

    In stock

    What It Is Skindinavia Matte Makeup Finishing Spray is a professional-grade setting mist developed for oily and combination skin. Powered by patent...

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    Original price $16.00 - Original price $39.00
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    Skindinavia Glow Makeup Finishing Spray

    In stock

    What It Is Skindinavia Glow Makeup Finishing Spray combines professional-grade makeup hold with an adjustable radiant finish. Its patented cooling ...

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    Original price $16.00 - Original price $39.00
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    Skindinavia All Day / All Night Makeup Finishing Spray

    Only 7 left!

    What It Is Skindinavia All Day / All Night Makeup Finishing Spray is a professional-grade, ultra-fine mist designed to lock liquid and powder makeu...

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    Original price $16.00 - Original price $39.00
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  • Original price $55.00 - Original price $55.00
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    RMS ReDimension Daily Glow Palette

    Only 4 left!

    What it Is:A talc-free, multi-use Gel2Powder glow palette with four light-reflective shades. Each shade features a pearlescent marbled finish and c...

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    Original price $55.00 - Original price $55.00
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    Le Mieux Ceramide Lip Glaze

    Only 3 left!

    An advanced, age-defying lip treatment with skin-supporting ceramides, anti-aging peptides, and antioxidants to visibly plump and hydrate. Availabl...

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    Original price $24.00 - Original price $24.00
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    Rizos Curls 6-in-1 Styling Cream

    Only 3 left!

    Simplify your styling routine with Rizos Curls 6-in-1 Styling Cream, an innovative multitasking styler that combines lightweight hydration, flexibl...

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    Original price $25.00 - Original price $25.00
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  • Original price $49.00 - Original price $49.00
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    RMS Beauty Kakadu Body Butter

    Only 5 left!

    What It IsRMS Beauty Kakadu Beauty Body Oil is a fast-absorbing body oil designed to hydrate, nourish, and support healthy-looking skin without a g...

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    Original price $49.00 - Original price $49.00
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  • Original price $52.00 - Original price $52.00
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    RMS Beauty Kakadu Beauty Body Oil

    Only 6 left!

    What It IsRMS Beauty Kakadu Beauty Body Oil is a fast-absorbing body oil designed to hydrate, nourish, and support healthy-looking skin without a g...

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    Original price $52.00 - Original price $52.00
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    Make Up For Ever Balancing and Perfecting Liquid Foundation

    Only 4 left!

    What It Is Balancing & Perfecting Foundation is a lightweight, breathable foundation made for everyday wear. The fluid formula blends seamlessl...

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    Original price $49.00 - Original price $49.00
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  • Original price $27.00 - Original price $27.00
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    Jouer Paris Lights Eye Paint Liquid Eyeshadow

    Only 3 left!

    Capture the playful spirit of the City of Lights in a long-wearing metallic liquid eyeshadow that blends easily and never flakes. Light up your lid...

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    Original price $27.00 - Original price $27.00
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  • Original price $55.00 - Original price $65.99
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    FIXY Makeup Repressing Kit

    Only 3 left!

    Give your favorite makeup a second life with the FIXY Makeup Repressing Kit. This reusable system makes it easy to repair broken powders, depot pro...

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    Original price $55.00 - Original price $65.99
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  • Original price $38.00 - Original price $38.00
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    Danessa Myricks Colorfix Stix

    9+ in stock

    What it is: Featuring magnetic, customizable packaging, these innovative pigment sticks offer an effortless glide-on application with a refreshing ...

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    Original price $38.00 - Original price $38.00
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FAQs

What is included in this New Arrivals collection?

Our New Arrivals page is updated weekly with pro essentials across every discipline, including:

  • HD-friendly foundations, concealers, and correctors
  • New special effects makeup, like silicone pigments, adhesives, and bloods
  • Texturizing sprays, edge tamers, and conditioning products for all hair types
  • Reusable and disposable lashes for stage, editorial, or bridal
  • Airbrush-safe paints and compressors for beauty, body art, and prosthetic work
  • Imported skincare lines built for talent prep and long shoot days
  • Wigs, wig care, and hair prep products for quick changes and character builds
  • Set-ready organizers, makeup cases, and utility bags to streamline your daily setup and breakdown

You'll also find fresh releases across these core pro categories:

Can I test the compatibility of a new cosmetic product with my existing professional kit before I purchase it?

Absolutely! Visit Frends Beauty’s supply shop in North Hollywood, CA to speak with our trained sales staff. They can help you understand product specs and try testers to compare the blendability against the favorites in your kit.

How do the latest makeup releases support diverse skin tones for inclusive FX applications?

Products like Danessa Myricks’ Yummy Skin Serum Skin Tint that have expansive shade ranges and buildable formulas are a great addition to your kit. These make it easier to achieve inclusive FX applications and cater to a cast that has both melanin-rich skin tones and lighter ones. Even pH-adjusting lip products work wonders for creating an adaptive yet custom look across diverse cast members.

Can I sell my new makeup product in your store?

At Frends Beauty, we support indie brands. If you think your product belongs on our shelves, contact us with your product details. We’d love to hear more about it!

Professional makeup artist holding a brush poised over a colorful palette

Why Artists Check Back Often

We don’t just stock what’s trending, we source new makeup products and pro tools that solve real problems for artists working in film, TV, editorial, runway, theater, and bridal. Our team scouts locally and globally to bring in new cosmetic products that can help elevate your kit. Whether it’s a rare Japanese skincare line, a fast-drying adhesive from the UK, or a microwave-safe depotting palette, our New Arrivals collection is the destination for keeping your kit updated.

Frends Beauty has long been the go-to source for professional makeup, hair, and FX teams. When something new enters the industry and earns its place in the kits of top working artists, chances are, you’ll find it here first.

makeup products laid out on a table

Kit Evolution Starts Here

Whether you're restocking must-haves or exploring something brand new, our New Arrivals section is built for career artists who value quality, longevity, and performance. These are the new makeup products and tools that help you stay ready and relevant.

Don’t forget to apply for our Frends With Benefits Pro Discount Program to receive exclusive pricing on all pro products, including prosthetics, wigs, makeup artist tools, brushes, bags, SFX kits, and professional skincare products trusted by industry-leading hair and makeup artists.