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Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

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    Curls Blueberry Bliss Curl Control Jelly 8oz

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    DescriptionWHAT IT IS: A curl defining jelly formulated to defrizz and hold your CURLS in one snap! Directions for UseDay 1- Apply Blueberry Bliss ...

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    Bumble and Bumble Hairdresser's Invisible Oil Ultra Rich Hyaluronic Treatment Lotion 3.4oz

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    WHAT IT ISA treatment for dry to very dry hair, this ultra-rich, multi-tasking leave in is great for all hair textures and delivers up to 72 hours ...

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    R+Co Submarine Water Activated Enzyme Exfoliating Shampoo 3oz

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    Descend into deep detox. Silky, concentrated shampoo + beadless scalp exfoliator revitalizes hair with balanced hydration. Gently removes excess fla...

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    MoroccanOil Ionic Ceramic Brush 35mm

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    Moroccanoil® Ceramic 35 mm Round Brush is a high-quality ceramic styling tool, optimized for medium-length hair. Includes sectioning tip (stored in...

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    Olivia Garden Pro Thermal Anti Static Brush Collection T-16

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    Greater Airflow Reduces drying time & improves styling results Increased hole sizes Heat-conductive surface Anti-static, high heat resistant ...

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    Jamaican Mango & Lime Black Castor Oil Original 4oz

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    The top-seller in our Jamaican Black Castor Oil collection – Original is the perfect oil to help add sheen and life back to dull locks. Our proprie...

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    Philip Kingsley Elasticizer Extreme 5oz

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    Elasticizer Extreme contains all the deep conditioning ingredients of Philip Kingsley’s cult product Elasticizer, but in higher doses to nourish ve...

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    Philip B. Russian Amber Imperial Conditioning Creme

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    The most restorative and color-protective conditioner ever made, this gives you the sexy, full, shiny-smooth hair of your dreams—in just one use. ...

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    Hair Couture Pure 9Pcs Clip On 14" Extensions

    Only 1 left!

    Perfect for those who cannot withstand too much weight. Lighter and finer with more lightweight flexibility. Clips are sturdy to lock and hold the ...

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    Enjoy Sulfate-Free Volumizing Shampoo 33.8oz

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    pH 4.5 – 5.5 Rejuvenate and revitalize hair and scalp. Perfect for fine and thinning hair. Color Safe for all hair types. Usage TipThis product may...

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    Osmo Corruptor

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    Prepare to be led astray… subvert your head with this infamous product The ultimate corrupting cream for long lasting versatile hold.- Corrupting c...

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    Matrix Biolage HydraSource Daily Leave-In Tonic

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    Dry hair can cause frizz, static and flyaways. Inspired by the aloe plant that never seems to dry, Biolage HYDRASOURCE moisturizing Daily Leave-In ...

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    Matrix Biolage Styling Thermal Active Setting Spray

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    Biolage Styling Thermal Active Spray strengthens and conditions hair while guarding against heat styling. Blue agave nectar hydrates and treats hai...

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    Redken Velvet Gelatine 07 - Cushioning Blow Dry Gel

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    Volumizing blow dry gel provides additional body, bounce and a natural luminous shine. Go from limp and lifeless to a smooth, cushioned blow-out. U...

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    Hanz De Fuko Dry Shampoo

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    This quick-dry, almost colorless formula removes excess sebum deposits and product residue to refresh the hair. Can be used as a texture and finish...

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    Olaplex Traveling Stylist Kit

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    This kit contains: No.1 Bond Multiplier Before installing dosage disposer, shake lightly. Use caution with heat. If successfully using previous dir...

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    Christophe Robin Hydrating Melting Mask with Aloe Vera

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    This mask is concentrated with pure aloe vera gel and offers a real boost of natural hydrating to treat even the most parched hair! Its ultra-light...

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    Mixed Chicks Leave-In Conditioner

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    This product is a great lightweight leave-in conditioner to help tame unruly curls and maintian frizz. Work a generous portion of mixed chicks thro...

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    Leonor Greyl Gel à l’hibiscus

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    Locks in your style without weighing your hair down for a flawless look. Its revitalizing formula is fortified with keratin to repair damaged locks...

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    Rene Furterer Karite Nourishing Ritual Mask

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    Deep-conditioning mask formulated for very dry, damaged hairShea butter replenishes moisture deep downShea oil moisturizes and restores hair’s prot...

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    Kitsch Rhinestone Snap Clips Rose Gold

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    Good for all hair types. 2 Pack These beautiful rhinestone KITSCH Snap Clips allow you to hold back bangs, flyaways, or layers, fashioning your fav...

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    Unite Re:Unite Conditioner 8oz

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    Put damaged hair in RE:VERSE. Armed with proteins and antioxidants, this complex formula conditions while fighting free radicals and preventing cel...

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    Taliah Waajid Curly Curl Cream 6oz

    Only 5 left!

    How to Use:Use on wet or dry hair. Section and apply to hair. Use fingers to distribute smoothly to define, shape and style curls. It’s great for a...

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    Shea Moisture Manuka Honey Intensive Hydration Shampoo 13oz

    In stock

    SheaMoisture is dedicated to maintaining the accuracy of the ingredient lists on this website. However, because raw ingredients listings are subjec...

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The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.