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Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

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  • R+Co Bel Air Smoothing Conditioner 8.5oz
    $34.00 - $34.00
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    $34.00

    R+Co Bel Air Smoothing Conditioner 8.5oz

    Only 1 left!

    Up the glam with this second step into BEL AIR, a conditioner for smoother and straighter hair. Use with BEL AIR Smoothing shampoo for best results...

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    $34.00 - $34.00
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    $34.00 - $34.00
    $34.00
  • R+Co On A Cloud Baobab Oil Repair Masque 5oz
    $44.00 - $44.00
    $44.00
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    $44.00

    R+Co On A Cloud Baobab Oil Repair Masque 5oz

    Only 2 left!

    Just like heaven. Indulge in decadent moisture while repairing your hair with this oil-infused treatment. The protein-rich, creamy formula renews d...

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    $44.00 - $44.00
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    $44.00 - $44.00
    $44.00
  • R+Co Super Garden CBD Shampoo 6oz
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    $36.00 - $36.00
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    R+Co Super Garden CBD Shampoo 6oz

    Out of stock

    A wellness-forward way to wash. Infused with hemp-derived ingredients, this shampoo instills a sense of calm — and beautiful hair. Boasting a uniqu...

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    $36.00 - $36.00
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  • R+Co Bleu Super Style Creme 1.2oz
    R+Co Bleu Super Style Creme 5oz
    $12.00 - $54.00
    $12.00 - $54.00
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    $12.00

    R+Co Bleu Super Style Creme

    Only 4 left!

    Check out our great savings on Makeup | Create an account and save 10%* DESCRIPTIONThis all-around hairstyling hero adds softness, shine, hyd...

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    $12.00 - $54.00
    $12.00 - $54.00
    $12.00 - $54.00
    $12.00
  • R+Co Bleu Ingenious Thickening Conditioner 6.8oz
    $49.00 - $49.00
    $49.00
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    $49.00

    R+Co Bleu Ingenious Thickening Conditioner 6.8oz

    Only 7 left!

    Check out our great savings on Makeup | Create an account and save 10%* DESCRIPTIONGo big: Amplify elegance and give fine hair a boost with i...

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    $49.00 - $49.00
    $49.00
    $49.00 - $49.00
    $49.00
  • R+Co Bleu De Luxe Reparative Masque 5oz
    $65.00 - $65.00
    $65.00
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    $65.00

    R+Co Bleu De Luxe Reparative Masque 5oz

    Only 3 left!

    Check out our great savings on Makeup | Create an account and save 10%* A super-powered revitalizer that restores luxurious texture, strength...

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    $65.00 - $65.00
    $65.00
    $65.00 - $65.00
    $65.00
  • R+Co On A Cloud Baobab Oil Repair Shampoo 8.5oz
    $34.00 - $34.00
    $34.00
    $34.00 - $34.00
    $34.00

    R+Co On A Cloud Baobab Oil Repair Shampoo 8.5oz

    Only 2 left!

    CLAIMS85% less breakage plus visible restore + repair benefits on damaged hair when used as a system.* *Learn MoreGOOD FORAnyone looking to gently ...

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    $34.00 - $34.00
    $34.00
    $34.00 - $34.00
    $34.00
  • R+Co Bleu Sleep Masque Night Repair Serum 2oz
    $120.00 - $120.00
    $120.00
    $120.00 - $120.00
    $120.00

    R+Co Bleu Sleep Masque Night Repair Serum 2oz

    Only 6 left!

    Check out our great savings on Makeup | Create an account and save 10%* DESCRIPTIONMidnight Magic: This luxurious overnight serum repairs par...

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    $120.00 - $120.00
    $120.00
    $120.00 - $120.00
    $120.00
  • R+Co Wall St Strong Hold Gel 5oz
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    $31.00 - $31.00
    $31.00
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    R+Co Wall St Strong Hold Gel 5oz

    Out of stock

    DESCRIPTIONComplete your power look with WALL ST. This super-shine gel gives you strong hold without crunchiness, flakiness or build-up. Perfect fo...

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    $31.00 - $31.00
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  • Milano Collection The Original WiGrip Comfort Band mannequin
    Milano Collection The Original WiGrip Comfort Band
    $20.00 - $20.00
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    Milano Collection The Original WiGrip Comfort Band Black

    9+ in stock

    MILANO COLLECTION WiGrip No-Slip Wig Grip Comfort Band is a comfortable secure alternative to clips, combs, glues or tapes. It keeps your wig from ...

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    $20.00 - $20.00
    $20.00
    $20.00 - $20.00
    $20.00
  • Olivia Garden Pro Thermal Anti Static Brush Collection T-25
    Sold out
    $11.95 - $11.95
    $11.95
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    Olivia Garden Pro Thermal Anti Static Brush Collection T-25

    Out of stock

    Greater Airflow Reduces drying time & improves styling results Increased hole sizes Heat-conductive surface Anti-static, high heat resistant br...

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    $11.95 - $11.95
    $11.95
    $11.95 - $11.95
    $11.95
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  • RastAfri Freed'm Silky Braid Pre-Stretched #B44
    RastAfri Freed'm Silky Braid Pre-Stretched #B44
    Sold out
    $4.99 - $4.99
    $4.99
    $4.99 - $4.99
    $4.99

    RastAfri Freed'm Silky Braid Pre-Stretched #B44

    Out of stock

    RastAfri Freed’m Pre Stretched Silky Braid hair is great to use for braids, twists, Passion Twists, and so much more! Fibers are easy to seal and a...

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    $4.99 - $4.99
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    $4.99
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  • R+Co Bleu Primary Color Conditioner 1.2oz
    $11.00 - $11.00
    $11.00
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    R+Co Bleu Primary Color Conditioner 1.2oz

    Only 3 left!

    Check out our great savings on Makeup | Create an account and save 10%* Add dimension, fight fade, energize shine. A nourishing essential for...

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    $11.00 - $11.00
    $11.00
    $11.00 - $11.00
    $11.00
  • Hair Couture Pure 9Pcs Clip On 18" Extensions Color: 1B
    Hair Couture Pure 9Pcs Clip On 18" Extensions
    Sold out
    $180.00 - $225.00
    $180.00 - $225.00
    $180.00 - $225.00
    $180.00

    Hair Couture Pure 9Pcs Clip On 18" Extensions

    Out of stock

    Perfect for those who cannot withstand too much weight. Lighter and finer with more lightweight flexibility. Clips are sturdy to lock and hold the ...

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    $180.00 - $225.00
    $180.00 - $225.00
    $180.00 - $225.00
    $180.00
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  • American Crew Daily Moisturizing Shampoo 8oz
    American Crew Daily Moisturizing Shampoo
    Sold out
    $10.95 - $16.50
    $10.95 - $16.50
    $10.95 - $16.50
    $10.95

    American Crew Daily Moisturizing Shampoo

    Out of stock

    With enhanced moisturizing properties, our new and improved Daily Moisturizing Shampoo will provide moisture balance while cleansing and invigorati...

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    $10.95 - $16.50
    $10.95 - $16.50
    $10.95 - $16.50
    $10.95
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  • Rita Hazan Shine Gloss Breaking Brass 3.4oz
    Rita Hazan Shine Gloss 3.4oz
    $16.00 - $16.00
    $16.00
    $16.00 - $16.00
    $16.00

    Rita Hazan Shine Gloss 3.4oz

    Only 1 left!

    SAFE FOR ALL HAIR TYPES. THE TRUE COLOR COLLECTION IS FORMULATED WITHOUT SULFATE, SODIUM CHLORIDE AND PARABEN. KEY INGREDIENTS Panthenol & Pro ...

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    $16.00 - $16.00
    $16.00
    $16.00 - $16.00
    $16.00
  • WOODY'S DAILY SHAMPOO
    Sold out
    $12.99 - $12.99
    $12.99
    $12.99 - $12.99
    $12.99

    Woody's Daily Shampoo

    Out of stock

    Start the day with Woody's paraben-free Daily Shampoo. This fresh minty-grapefruit fragrance will awaken and stimulate your senses. It's enriched w...

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    $12.99 - $12.99
    $12.99
    $12.99 - $12.99
    $12.99
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  • Chroma Studio Shine Spray
    Sold out
    $24.00 - $24.00
    $24.00
    $24.00 - $24.00
    $24.00

    Chroma Studio Shine Spray 4oz

    Out of stock

    Mist shine spray an arm’s length from the hair or spray on to a natural bristle brush and follow with a blow dryer to create a smooth, glossy finish.

    $24.00 - $24.00
    $24.00
    $24.00 - $24.00
    $24.00
    Sold out
  • Osmo Aqua Wax
    Sold out
    $22.00 - $22.00
    $22.00
    $22.00 - $22.00
    $22.00

    Osmo Aqua Wax

    Out of stock

    Osmo Aqua Wax tames tresses and flyaways with incredible hold and shine. Hair is left conditioned and replenished with a firm, lasting hold. This p...

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    $22.00 - $22.00
    $22.00
    $22.00 - $22.00
    $22.00
    Sold out
  • BioSilk Silk Therapy Shine On
    $20.99 - $20.99
    $20.99
    $20.99 - $20.99
    $20.99

    BioSilk Silk Therapy Shine On

    Only 2 left!

    BioSilk Silk Therapy Shine On is a unique weightless finishing spray that controls frizz and provides hair with instant brilliant shine and UV prot...

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    $20.99 - $20.99
    $20.99
    $20.99 - $20.99
    $20.99
  • It's A 10 Miracle Silk Shampoo
    $26.50 - $26.50
    $26.50
    $26.50 - $26.50
    $26.50

    It's A 10 Miracle Silk Shampoo

    Only 2 left!

    It’s a 10 Silk Express Miracle Silk Shampoo. Clean, Shiny, and Silky Smooth Give hair the unbeatable softness and luster that comes with pure silk ...

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    $26.50 - $26.50
    $26.50
    $26.50 - $26.50
    $26.50
  • Philip B. Oud Royal Forever Shine Shampoo 7.4oz
    $90.00 - $90.00
    $90.00
    $90.00 - $90.00
    $90.00

    Philip B. Oud Royal Forever Shine Shampoo 7.4oz

    Only 2 left!

    What if your hair became more beautiful as the days went by? Introducing the first-ever shampoo with time-released botanical moisturizers, for sexy...

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    $90.00 - $90.00
    $90.00
    $90.00 - $90.00
    $90.00
  • Matrix Biolage HydraSource Daily Leave-In Cream
    $26.00 - $26.00
    $26.00
    $26.00 - $26.00
    $26.00

    Matrix Biolage HydraSource Daily Leave-In Cream

    Only 1 left!

    HydraSource Conditioning Balm helps optimize moisture balance. It provides moisturizing nourishment to condition and detangle for natural looking s...

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    $26.00 - $26.00
    $26.00
    $26.00 - $26.00
    $26.00
  • Hair Conditioner Matrix Biolage ExquisiteOil Oil Creme
    Sold out
    $20.00 - $20.00
    $20.00
    $20.00 - $20.00
    $20.00

    Matrix Biolage Exquisite Oil Conditioner

    Out of stock

    Oil infused haircare provides many benefits to all types of hair. ExquisiteOil Conditioner by Biolage provides a rich, sensorial experience with Mo...

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    $20.00 - $20.00
    $20.00
    $20.00 - $20.00
    $20.00
    Sold out

The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.