Skin & Haircare Hair
Scientifically Advanced Hair Care That Delivers
Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.
The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.
Filters
- Allied FX
- American Crew
- Ampro
- Annie
- Apex Import
- Aquage
- As I Am
- Aunt Jackie's
- Batiste
- Biosilk
- Blax
- Bonsai Kids
- Bumble & Bumble
- Cantu
- Christophe Robin
- Chroma Studio
- Clairol
- Comare
- Cricket
- Curls
- D Fi
- Dax
- Dermorganic
- Design Essentials
- DevaCurl
- Diane
- Dixons
- EasyDry
- Enjoy
- Enzo Milano
- Epicuren Discovery
- Frends Beauty
- Frends-Beauty-Prod-Store
- GHD
- Golden Supreme
- Got2B
- Hair Couture
- Hair In A Bottle
- HairArt
- Hanz De Fuko
- Hot Head
- Hot Tools
- IGK Hair
- Its a 10
- Jamaican Mango & Lime
- Jerome Russell
- Johnny B
- Kim Kimble
- Kinky Curly
- Kitsch
- Klorane
- Krest
- Kryolan
- Layrite
- Leonor Greyl
- Living Proof
- Macadamia
- Magic Move
- Mason Pearson
- Matrix
- Mielle
- Milano Collection
- Misel Beauty
- Mixed Chicks
- Mizani
- Moroccan Oil
- Murray's
- Nectar Of The Gods
- Olaplex
- Olivia Garden
- Osis
- Osmo
- Paul Mitchell
- Philip B
- Philip Kingsley
- Professional Hair Labs
- R+Co
- RastAfri
- Redken
- Reel Creations
- Rene Furterer
- Rita Hazan
- Rizos Curls
- Robert Ramos
- Schwarzkopf
- Serge Normant
- Shea Moisture
- Sta-Rite
- Stilazzi
- STMNT Grooming Goods
- Take Two
- Taliah Waajid
- Tangle Teezer
- Toppik
- Unite
- Unwash
- Virtue
- Wahl
- Wet Brush
- Woody's
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Schwarzkopf BC Color Freeze Conditioner
Out of stockWhat is it: A rich creamy conditioner for color-treated hair. How to use: Apply to the mid-lengths and ends of towel-dried hair and work through C...
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Redken Hardwear 16 Super Strong Hair Gel
Out of stockHARDWEAR 16 SUPER STRONG HAIR GELHair sculpting gel that empowers styles to stay put with long lasting control. This hair gel will add serious shin...
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Redken Pillow Proof Blow Dry Express Primer With Heat Protection 5oz
Out of stockThis priming spray cuts blow dry time, protects from heat up to 450 degrees, helps reduce breakage and provides 24-hour lasting volume without weig...
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Redken Shape Factor 22 Sculpting Cream Paste
Out of stockMaximum control cream-paste feels like a paste but spread like a cream for ultimate flexibility with a touchable feel. Breakthrough technology uses...
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Unite Expanda Volume Root Energizer
In stockEXPANDA VolumeRoot Energizer 8oz BENEFITS Gives lift and support directly at the roots; not meant for entire hair length.Extreme holdCan blend with...
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Living Proof Restore Smooth Blowout Concentrate
Out of stockRestore Smooth Blowout Concentrate is designed to address the 3 pain points for creating a smooth blowout on coarse or thick hair: Smoothness: Our ...
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Enjoy Holistic Detangling Spray
Only 2 left!With a balanced pH of 3.5 - 4.5 this detangling spray detangled, softens, and locks-in moisture and adds incredible shine to all hair types. Can be...
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Kitsch Microfiber Hair Towel Micro Dot
Out of stockHighly absorbentSoft microfiber material is gentle on all hair typesFriction-free drying in a fraction of the timeHelps reduce heat drying timeHelp...
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Redken Extreme Length Conditioner With Biotin 10.1oz
Only 1 left!This hair conditioner helps promote hair growth by preventing breakage so your hair can grow longer. Reduce breakage by 81% when using the full sys...
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Kitsch Satin Sleep Headband Black
Out of stockElevate your rest with the luxury of satinBuilt-in ponytail holder saves your style & prevents pony dents while you sleepEffective at protectin...
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Rita Hazan Triple Threat Split End Remedy 1.7oz
Out of stock1) SEALS—Immediately seals broken hair and split ends. 2) REPAIRS—Prevents future breakage by strengthening strands. 3) PROTECTS—Shields hair from ...
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Kitsch Crepe Scrunchies Terracotta 5pc
Out of stockMade in China Kitsch Terracotta 5pc Crepe Scrunchies
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Dixon's 1737 Beard Shaper (Original & ClearLine Pro)
Only 8 left!Level up your beard game with the tool that’s going viral on TikTok and changing how men line up at home. Created by celebrity barber Garrick Dixon...
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Original price $34.00 - Original price $34.00Original price$34.00$34.00 - $34.00Current price $34.00| /
R+Co Atlantis Moisturizing B5 Conditioner
Only 3 left!What it is:For maximum hydration, use ATLANTIS Moisturizing B5 Conditioner to revitalize even the driest parts of your hair. ATLANTIS nourishes, ta...
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Bumble & Bumble Illuminated Color Conditioner
Only 3 left!What it is:4X color-safe hydration and +90% vibrancy instantly vs. untreated hair.Live in vibrant color with amplified vibrance and shine that enha...
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Hair Couture Pure 9Pcs Clip On 22" Extensions
In stockPerfect for those who cannot withstand too much weight. Lighter and finer with more lightweight flexibility. Clips are sturdy to lock and hold the ...
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Matrix Biolage HydraSource Conditioning Balm 8oz
Only 3 left!Dry hair is often difficult to detangle, lacking softness and shine. Inspired by the aloe plant that never seems to dry, Biolage HYDRASOURCE Condit...
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Rene Furterer Style Texture Spray
Out of stockPRODUCT BENEFITSDry styling texture spray with an invisible finish adds texture, volume and shineBuilds instant, touchable volume and texture with ...
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Living Proof Amp² Texture Volumizer 2oz
Only 7 left!Creates instant volume and texture on dry hairIs flexible and re-stylableHas long lasting revivabilityLight holdNatural finish
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Cantu Coconut Curling Cream 12oz
9+ in stockAward Winning formula defines, conditions and adds manageability revealing soft, elongated curls. Made with pure shea butter and formulated without...
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Original price $9.99 - Original price $9.99Original price$9.99$9.99 - $9.99Current price $9.99| /
Taliah Waajid African Healing Oyl 8oz
Only 3 left!How To Use:For hair: Pour a small amount into your hands, rub together. Distribute, massage through hair from roots to ends and style. Hot oil tr...
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Shea Moisture Coconut & Hibiscus Hold and Shine Moisture Mist 8oz
In stockIt also makes a great styling solution for days when those flyaway hairs need a few quick spritzes for control. The aroma is divine and the shine i...
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Original price $8.00 - Original price $8.00Original price$8.00$8.00 - $8.00Current price $8.00| /
Kitsch No Slip Crocodile Clip 3pc - Blush
Out of stockWork with wet or dry hair of all types. Ergonomic finger rests help stylists work quickly, without fumbling as they move these clips around in a cl...
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Original price $53.00 - Original price $53.00Original price$53.00$53.00 - $53.00Current price $53.00| /
Leonor Greyl Bain TS Shampooing Balancing Shampoo 6.7oz
Only 6 left!Wet hair thoroughly.Emulsify a small amount of Bain TS balancing shampoo between your palms.Apply to the scalp and massage, adding small amounts of...
View full detailsOriginal price $53.00 - Original price $53.00Original price$53.00$53.00 - $53.00Current price $53.00| /
The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.
For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.
FAQ
Can I use my Frends With Benefits Pro Discount on sale items?
Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.
What is your return policy for sale items? Are sale items refundable?
For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.
What makes Living Proof hair care line different from other brands?
Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.
Which Living Proof hair care line is best for my hair type?
Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.
Are Living Proof products safe for color-treated hair?
Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.