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Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

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    Matrix Biolage HydraSource Conditioning Balm 16.9oz

    Only 1 left!

    BIOMATCH: Like the aloe plant that never seems to dry, HYDRASOURCE helps optimize moisture balance. HYDRASOURCE Conditioner gives moisture nourishm...

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    Shea Moisture 100% Pure Jamaican Black Castor OIl Head To Toe Restoration 1.8oz

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    Unlock the potent benefits of exotic oils by adding this Jamaican hair and body oil to your SheaMoisture collection. Originally from Eastern Africa...

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    Klorane Volumizing Dry Shampoo with Flax 3.2oz

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    Lifts hair at the roots for immediate and long-lasting weightless volume Plant-based formula transforms hair from lifeless to bouncy, voluminous an...

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    Unite Second Day Finishing Cream 2oz

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    Benefits:Achieves a weightless “worn” look effortlesslyAdds grip to clean hair (perfect for prepping an updo!)Controls flyawaysProvides thermal pro...

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    Unwash Dry Cleanser

    9+ in stock

    HOW TO USE 1) SHAKEShake can well. 2) APPLYHold can 6-8” away from hair, focusing at the roots or areas with excess oil. 3) DISTRIBUTEAllow to dry ...

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    Enjoy Straightener 8oz

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    Straighten and control coarse or curly hair. Leaves hair feeling soft and smooth. Works on even the most difficult hair without building up. Usage ...

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    Enjoy Texture Cream 8oz

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    Elevate your styling game with ENJOY Texture Cream, designed to give your hair texture, separation, and volume without any added weight. Perfect fo...

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    Philip B. Lightweight Deep Conditioner

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    Packed with plant and flower extracts, this light-weight conditioner tames frizz, seals split ends, and leaves hair silky and tangle-free A rich, ...

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    Philip B. Rejuvenating Oil 2oz

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    Ultra-light: Unlike other oil treatments that coat the hair and weigh it down, Rejuvenating Oil sinks inside the hair shaft to plump it up from th...

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    Redken Outshine 01 - Anti Frizz Polishing Milk

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    Lightweight cream for all hair types, delivering mild control, incredible hair shine and sleek smoothness that also repels humidity. Discover a hai...

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    Living Proof Perfect Hair Day Triple Detox Shampoo

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    This shampoo is packed with ingredients. A chelating agent removes hard water mineral buildup, an anionic polymer removes product buildup and a gen...

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    Living Proof No Frizz Weightless Spray

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    How it works:It's powered by Living Proof's patented Healthy Hair Molecule (OFPMA) and a conditioning agent that mimics a fatty acid called 18-MEA,...

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    Bumble and Bumble Full Potential Conditioner

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    WHAT IT ISThis nurturing conditioner helps reduce breakage when used as a part of the Full Potential regimen. BENEFITS Strengthen Preve...

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    ghd Platinum+ Professional Performance 1" Smart Styler

    In stock

    Infinity sensors monitor heat 250 times a second across the high-gloss plates to deliver a personalized styling experience, so no matter your hair ...

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    ghd Curve Classic Wave Wand -Discontinued

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    WHAT IT ISA unique oval wand with Ultra-ZoneTM technology, guarantees a constant, even temperature for long-lasting waves.WHAT IT DOESWith the oval...

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    Unite Boosta Volumizing Spray 2oz

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    VOLUMIZING SPRAY BENEFITS:Increases body and texture with no residueTouchable, weightless finish, with a flexible holdIdeal for fine hairUV protect...

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    Unite 7Seconds Masque 4oz

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    Benefits:Intense moisture protects and strengthensHelps restore elasticityLong-lasting, high shineIdeal for use on over-processed, dry hair and ext...

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    Kryolan Drawing Card Large

    In stock

    This item is used to blend multiple colors of loose hair to create either a more custom match to a particular talent, or to help add white to any o...

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    Kitsch Eco-Friendly Hair Towel Black

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    These luxuriously soft & absorbent hair towels are consciously created from organic cotton & bamboo making them kind on the environment, an...

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    American Crew Daily Shampoo

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    Using cleansing agents derived from natural resources, our Daily Shampoo helps to break down excess oil in hair allowing it to be gently rinsed awa...

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    Leonor Greyl Shampooing Au Miel 120ml

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    Acacia honey combined with a blend of rose extracts helps restore flexibility, shine and volume. How To Use: Apply to wet hair and emulsify using s...

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    Woody's Mega Firm Gel

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    Now you're talking! This is a mega firm gel like it's meant to be. Without a doubt the best firm hold around. The first time you use it on dry or d...

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    Enjoy Leave-In Conditioner 10.1oz

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    pH 4.0 – 4.5 Recommended for all hair types. This product gives the hair “extra” moisture, detangling, and protection. Leave in or rinse out. Excel...

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    Enjoy Sulfate-Free Conditioning Cleanser 10.1oz

    Only 4 left!

    Cleanse, condition and detangle strands in one easy step. Hair is left soft, refreshed and bodified. Directions for use:Apply to damp strands and w...

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The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.