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Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

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    It's A 10 Miracle Deep Conditioner Plus Keratin

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    It’s a 10 Miracle Daily Conditioner Plus Keratin … Healthy On the Inside and Out Reverse damage and repair healthy manageability and shine with It’...

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    Redken Frizz Dismiss Smooth Force Lightweight Smoothing Lotion Spray

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    Frizz Dismiss FPF 20 Smooth Force lightweight smoothing lotion spray for fine to medium hair types in low to high humidity. Product Benefits:Up to ...

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    Living Proof No Frizz Conditioner

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    Powered by Living Proof's patented Healthy Hair Molecule (OFPMA), which in this formula does three things: blocks humidity, smooths hair and helps ...

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    Living Proof Intense Moisture Mask

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    Protect your hair from frizz in just minutes. This deep conditioning silicone-free mask intensely conditions even the coarsest hair without weighin...

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    Kim Kimble Curl Spray Gel

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    Control frizz and boost shine of your naturally curly, wavy or permed hair. It provides bouncy long-lasting hold without stickiness or buildup.

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    ghd Curve Soft Curl Iron 1.25"

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    WHAT IT ISAn extraordinary professional curling iron with a 1.25” large barrel to guarantee a constant, even, optimum temperature for soft, volumin...

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    Leonor Greyl Laque Souple

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    This light styling spray is formulated with superior fixing resins and jojoba oil that combine together to deliver softness and hold. This mist wil...

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    Rizos Curls 4 Step Travel Kit

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    Key Natural Ingredients including aloe vera, coconut oil, shea butter, moringa oil & sunflower oil No sulfates, silicones, parabens Step 1, Was...

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    IGK Jet Lag Invisible Dry Shampoo 6.3oz

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    What it is:An invisible, weightless, buildable dry shampoo formulated with finely milled volcanic ash to provide a lightweight cleanse, refreshing ...

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    R+Co Cassette Curl Defining Conditioner 8.5oz

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    Take the next step in curl definition with CASSETTE. This nourishing daily conditioner locks-in hydration and moisturizes curls, making them softer...

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    R+Co Bleu Hypersonic Heat Styling Mist 6.7oz

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    Check out our great savings on Makeup | Create an account and save 10%* DESCRIPTIONSuperior protection from major heat. A must for hot tool s...

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    R+Co Bleu Cult Classic Flexible Hairspray 8.2oz

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    Check out our great savings on Makeup | Create an account and save 10%* DESCRIPTIONMajor polish and control, without the helmet head. Add dra...

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    R+Co Bleu Essential Conditioner

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    A universal do-it-all for all hair types and textures. Detangles, fortifies, repairs and protects. Seals in moisture, pumps up shine. This luxuriou...

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    R+Co Bleu Essential Shampoo

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    Provides body, bounce, softness and shine. Features + BenefitsImproves Strength & ShineHydrates & SmoothesCleanses & Protects Ingredien...

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    Bumble and Bumble Surf Infusion

    Only 4 left!

    WHAT IT ISThis salt-meets-oil spray provides soft texture for sea-tossed waves with sheen. BENEFITS Texture Oil-Infused UV Filter...

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    Leonor Greyl Condition Naturelle 150ml

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    Works double-duty as a heat protector and leave-in conditioner. This lightweight mist is formulated to hydrate your locks and prevent damage caused...

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    Aquage Curl Defining Creme

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    What it is A highly-emollient styling creme that moisturizes strands as it creates soft, silky diffused curls without frizz Why you should use it...

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    Leonor Greyl Spray Algues Et Fleurs

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    Over-styling can draw the moisture your curls, leaving them dry and frizzy. This leave-in treatment restores hydration for bouncy and shiny hair. I...

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    Redken Blondage Shampoo 10.1oz

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    What it is: Color Extend Blondage Shampoo is a violet-pigment depositing purple shampoo that protects and tones blonde and highlighted hair experie...

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    Virtue Texturizing Spray 5oz

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    It helps to protect against UV damage and keep hair looking its healthiest. Non-sticky formula. Protects against UV damage. Color-safe, paraben-fr...

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    Rene Furterer Style Finishing Spray 10.1oz

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    Finishing spray instantly sets hair for natural, long-lasting holdProvides touchable, flexible holdFine, even mist, with an invisible finish, leave...

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    Kitsch The Satin Pillow Scrunchie Charcoal/Gold

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    The plush satin material won't crimp or agitate your strands while you sleep, allowing you to wake up frizz-free and ready to take on the day! Bani...

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    Milano Collection The Original WiGrip Comfort Band Tan

    9+ in stock

    The WiGrip is designed to be adjustable, so you can make it grip your head and better secure your wig, making it a true One-Size-Fits-All solution....

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    Rizos Curls Hair Pick Comb

    Only 4 left!

    For: Enhancing Volume, Fluffing Curls, Lifting Roots Why We Love: Enhances VolumeGreat for fluffing curls!Custom oversized design with long picks i...

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The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.