Skin & Haircare Hair
Scientifically Advanced Hair Care That Delivers
Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.
The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.
Filters
- Allied FX
- American Crew
- Ampro
- Annie
- Apex Import
- Aquage
- As I Am
- Aunt Jackie's
- Batiste
- Biosilk
- Blax
- Bonsai Kids
- Bumble & Bumble
- Cantu
- Christophe Robin
- Chroma Studio
- Clairol
- Comare
- Cricket
- Curls
- D Fi
- Dax
- Dermorganic
- Design Essentials
- DevaCurl
- Diane
- Dixons
- EasyDry
- Enjoy
- Enzo Milano
- Epicuren Discovery
- Frends Beauty
- Frends-Beauty-Prod-Store
- GHD
- Golden Supreme
- Got2B
- Hair Couture
- Hair In A Bottle
- HairArt
- Hanz De Fuko
- Hot Head
- Hot Tools
- IGK Hair
- Its a 10
- Jamaican Mango & Lime
- Jerome Russell
- Johnny B
- Kim Kimble
- Kinky Curly
- Kitsch
- Klorane
- Krest
- Kryolan
- Layrite
- Leonor Greyl
- Living Proof
- Macadamia
- Magic Move
- Mason Pearson
- Matrix
- Mielle
- Milano Collection
- Misel Beauty
- Mixed Chicks
- Mizani
- Moroccan Oil
- Murray's
- Nectar Of The Gods
- Olaplex
- Olivia Garden
- Osis
- Osmo
- Paul Mitchell
- Philip B
- Philip Kingsley
- Professional Hair Labs
- R+Co
- RastAfri
- Redken
- Reel Creations
- Rene Furterer
- Rita Hazan
- Rizos Curls
- Robert Ramos
- Schwarzkopf
- Serge Normant
- Shea Moisture
- Sta-Rite
- Stilazzi
- STMNT Grooming Goods
- Take Two
- Taliah Waajid
- Tangle Teezer
- Toppik
- Unite
- Unwash
- Virtue
- Wahl
- Wet Brush
- Woody's
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Misel Premium Boar Bristle & Nylon Brush Large
Only 9 left!Boar Bristle is designed to carry Sebum - yummy oil produced by your scalp that naturally conditions your hair. This natural oil is the best anti-f...
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D:Fi Extreme Hold Styling Cream
Only 6 left!MAKE YOUR HAIR DO EXACTLY WHAT YOU WANT IT TO. AND LIKE IT.Get the look: see what it does for your hair. And your night. APPLICATIONEmulsify a smal...
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Bumble and Bumble Styling Creme
Only 7 left!WHAT IT ISPart mousse, part creme – this body-building styler helps add lift and enhance curls. BENEFITS Hold Volume WHO IT'S FOR...
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Rene Furterer Triphasic Thinning Hair Strengthening Shampoo 6.7oz
Only 7 left!Complements any Rene Furterer thinning hair treatment.Addresses the factors that contribute to progressive and reactional hair thinning in men and ...
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Virtue Smooth Frizz Block Smoothing Spray 5oz
Out of stockKey IngredientsSpecialty Lipopeptide: Eliminates and controls frizz with humidity-blocking technology for all hair types. Rice Protein, Tara Tree F...
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Enjoy Repair Hair Mask 8oz
Only 2 left!pH 4.5 – 5.5 Intensive smoothing mask for enriching dry and unruly hair. Leaves your hair feeling soft, silky and easy to manage. Usage TipFor a mo...
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Shea Moisture Intensive Hydration Leave In Milk 8oz
In stockUsage Instructions Apply generously to clean, wet hair. Use fingers to gently work product through hair from root to ends. Style as desired. Ingred...
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Philip B. Detangling Toning Mist
Only 5 left!Water-light leave-in toner adjusts the pH of tap water to seal the cuticle of your hair for a remarkably smooth, shiny finish. Boosts manageability...
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Unite 7Seconds BlowOut Creme 7oz
Only 7 left!Features and Benefits: Controls frizz, leaving hair smooth & shiny Provides UV & thermal protection Reduces blow-dry time Extends the life...
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Christophe Robin Shade Variation Care
Only 3 left!Christophe Robin Shade Variation Care are the perfect masks for colored hair! Tinted slightly with temporary hair color, these masks work to re-den...
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Aquage Freezing Spray
Only 4 left!The ultimate tool for creating the longest lasting style retention. Freezes hair in place with extra-firm holding power while creating maximum shin...
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Redken Forceful 23 Super Strength Finishing Spray
Out of stockStrong hold finishing spray with ultimate strength, lasting lift, shape memory and frizz-free shine. Anti humidity finishing spray. Product Benefit...
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Style Edit Fill FX
Out of stockStyle Edit Fill FX Fiber Binding Complex is a loose, fiber powder that instantly transforms sparse, fine areas, building the appearance of a full h...
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Murray's Black Beeswax
Only 6 left!Murray's Beeswax tinted black adds color to the hair for superior shine and depth. Combines easy application with holding power for braids, large c...
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Original price $14.99 - Original price $14.99Original price$14.99$14.99 - $14.99Current price $14.99| /
Batiste Dry Shampoo Strength & Shine
Out of stockDaily hair styling can cause your hair to become weak, brittle and tired looking. That’s why Batiste created Strength and Shine Dry Shampoo, enrich...
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Original price $21.00 - Original price $21.00Original price$21.00$21.00 - $21.00Current price $21.00| /
Schwarzkopf BC Smooth Perfect Smoothing Cream
Out of stockBC Smooth Perfect Smoothing cream is a smoothing cream with heat protection.The Amino Smoothing Agent is a highly efficient amino compound formulat...
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Aquage Volumizing Fix Hairspray
Out of stockWhat it is Natural-feel finishing spray maintains shape long after you touch and tousle Creates visible volume while keeping previously styled hai...
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Bumble and Bumble Thickening Great Body Blow Dry Creme
Only 1 left!WHAT IT ISThis heat-protective cream helps inflate blow dries to luscious new heights. Spiked with strand-swelling Emblica technology, the formula ...
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Bumble and Bumble Full Potential Shampoo
Only 4 left!WHAT IT ISThis invigorating shampoo helps reduce breakage when used as a part of the Full Potential regimen. BENEFITS Strengthen Preven...
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ghd Original Professional Performance 1" Styler
In stockWHAT IT ISA CULT CLASSIC, BACK ONCE AGAIN Re-introducing ghd’s original professional flat iron that began the ghd journey for guaranteed sleek, smo...
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Olaplex No. 5P Blonde Enhancer Toning Conditioner 8.5oz
In stockThis nourishing conditioner delivers even, all-over toning, brightness, and smoothing hydration from root to tip to detangle and soften fragile blo...
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R+Co Bleu F-Layer Deep Conditioning Serum
Only 3 left!Great hair starts here. This traceless serum—the first step post-shower—replenishes the all-important F-layer: the protective lipid layer that lock...
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Original price $103.99 - Original price $103.99Original price$103.99$103.99 - $103.99Current price $103.99| /
Wahl 5 Star Series Shaver Shaper
Only 4 left!Eliminating stray hairsBump free shaving More than just a shaver, this finishing tool offers an appealing aesthetic in addition to top-notch precis...
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Original price $23.10 - Original price $23.10Original price$23.10$23.10 - $23.10Current price $23.10| /
Aquage Beyond Body Sealing Spray
In stockWhat it is Non-aerosol, heat-activated spray Innovative formula seals the cuticle and adds body, shine and light control Why you should use it D...
View full detailsOriginal price $23.10 - Original price $23.10Original price$23.10$23.10 - $23.10Current price $23.10| /
The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.
For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.
FAQ
Can I use my Frends With Benefits Pro Discount on sale items?
Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.
What is your return policy for sale items? Are sale items refundable?
For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.
What makes Living Proof hair care line different from other brands?
Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.
Which Living Proof hair care line is best for my hair type?
Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.
Are Living Proof products safe for color-treated hair?
Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.