Skip to content
NEW WEBSITE LAUNCH. Having Trouble Accessing Your Account? CLICK HERE.
NEW WEBSITE LAUNCH. Having Trouble Accessing Your Account? CLICK HERE.

Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

  • Original price $22.95 - Original price $22.95
    Original price
    $22.95
    $22.95 - $22.95
    Current price $22.95

    It's A 10 Miracle Volumizing Shampoo

    Only 3 left!

    IT’S A 10 MIRACLE VOLUMIZING SHAMPOO CLEANS HAIR AND RESTORES SCALP HEALTH TO GENERATE NATURALLY BOUNCY HAIR FULL OF VITALITY. IT’S ALL THANKS TO T...

    View full details
    Original price $22.95 - Original price $22.95
    Original price
    $22.95
    $22.95 - $22.95
    Current price $22.95
  • Original price $25.00 - Original price $25.00
    Original price
    $25.00
    $25.00 - $25.00
    Current price $25.00

    Serge Normant Meta Lush Volumizer

    Out of stock

    BENEFITS Increased tensile strength (elasticity) and shine from vegetal and hydrolyzed silk proteins. Nopal extract, otherwise known as prickly pe...

    View full details
    Original price $25.00 - Original price $25.00
    Original price
    $25.00
    $25.00 - $25.00
    Current price $25.00
    Sold out
  • Original price $26.95 - Original price $26.95
    Original price
    $26.95
    $26.95 - $26.95
    Current price $26.95

    Enjoy Holistic Hydrate Conditioner

    Only 3 left!

    Bring a bit of the beach home with you, all of the relaxation without any of the sand! This pH balanced 3.5 - 4.5 Conditioner uses specific protein...

    View full details
    Original price $26.95 - Original price $26.95
    Original price
    $26.95
    $26.95 - $26.95
    Current price $26.95
  • Original price $4.99 - Original price $4.99
    Original price
    $4.99
    $4.99 - $4.99
    Current price $4.99

    RastAfri Freed'm Silky Braid Pre-Stretched Grape Crush

    In stock

    RastAfri Freed’m Pre Stretched Silky Braid hair is great to use for braids, twists, Passion Twists, and so much more! Fibers are easy to seal and a...

    View full details
    Original price $4.99 - Original price $4.99
    Original price
    $4.99
    $4.99 - $4.99
    Current price $4.99
  • Original price $37.00 - Original price $37.00
    Original price
    $37.00
    $37.00 - $37.00
    Current price $37.00

    R+Co Two Way Mirror Smoothing Oil 2oz

    9+ in stock

    Make your hair reflect light with TWO-WAY MIRROR. This lightweight, smoothing oil melts into hair leaving strands polished and lustrous without wei...

    View full details
    Original price $37.00 - Original price $37.00
    Original price
    $37.00
    $37.00 - $37.00
    Current price $37.00
  • Original price $39.00 - Original price $39.00
    Original price
    $39.00
    $39.00 - $39.00
    Current price $39.00

    Leonor Greyl Voluforme 125ml

    Only 6 left!

    Thanks to its formula rich in jojoba oil, this weightless mist provides flexible, natural movement without leaving any residue, stickiness or crunc...

    View full details
    Original price $39.00 - Original price $39.00
    Original price
    $39.00
    $39.00 - $39.00
    Current price $39.00
  • Original price $18.00 - Original price $34.00
    Original price
    $18.00 - $34.00
    $18.00 - $34.00
    Current price $18.00

    R+Co Gemstone Color Conditioner

    Only 2 left!

    Keep it precious and polished with GEMSTONE. With an added, color protection complex, this nourishing conditioner is designed to protect and prolon...

    View full details
    Original price $18.00 - Original price $34.00
    Original price
    $18.00 - $34.00
    $18.00 - $34.00
    Current price $18.00
  • Original price $12.99 - Original price $12.99
    Original price
    $12.99
    $12.99 - $12.99
    Current price $12.99

    Rizos Curls Scalp Massage Brush

    Only 3 left!

    For: Using While Cleansing Scalp, Removing Buildup, Stimulating Scalp & Hair Follicles, Scalp Massage & Relaxing Experience.Why We Love:Hel...

    View full details
    Original price $12.99 - Original price $12.99
    Original price
    $12.99
    $12.99 - $12.99
    Current price $12.99
  • Original price $26.00 - Original price $45.00
    Original price
    $26.00 - $45.00
    $26.00 - $45.00
    Current price $26.00

    Matrix Biolage HydraSource Shampoo

    Only 2 left!

    Dry hair often causes frizz, split ends and lack of shine. Inspired by the aloe plant that never seems to dry, Biolage HYDRASOURCE Shampoo helps op...

    View full details
    Original price $26.00 - Original price $45.00
    Original price
    $26.00 - $45.00
    $26.00 - $45.00
    Current price $26.00
  • Original price $32.00 - Original price $32.00
    Original price
    $32.00
    $32.00 - $32.00
    Current price $32.00

    MoroccanOil Dry Texture Spray

    Only 5 left!

    Use Moroccanoil® Dry Texture Spray as a finishing spray for styles with carefree, textured volume. Can also be used as a prep spray to provide foun...

    View full details
    Original price $32.00 - Original price $32.00
    Original price
    $32.00
    $32.00 - $32.00
    Current price $32.00
  • Original price $75.50 - Original price $75.50
    Original price
    $75.50
    $75.50 - $75.50
    Current price $75.50

    Leonor Greyl Masque A L'Orchidee 200ml

    Only 4 left!

    Treat frizzy or curly hair to the nourishing and softening effects to this mask. It’s packed with hair-strengthening wheat ceramides, shine enhanci...

    View full details
    Original price $75.50 - Original price $75.50
    Original price
    $75.50
    $75.50 - $75.50
    Current price $75.50
  • Original price $14.00 - Original price $14.00
    Original price
    $14.00
    $14.00 - $14.00
    Current price $14.00

    Kitsch Satin Sleep Cap Black

    Only 2 left!

    How to Use: Set style with KITSCH Essential Bobby Pins or Snap Clips. Slip on cap. Let middle tail hang flat, covering nape of neck. Knot two oute...

    View full details
    Original price $14.00 - Original price $14.00
    Original price
    $14.00
    $14.00 - $14.00
    Current price $14.00
  • Original price $23.99 - Original price $23.99
    Original price
    $23.99
    $23.99 - $23.99
    Current price $23.99

    Aquage Transforming Paste

    Only 3 left!

    What it is Powerful texturizing paste that combines the flexibility of a wax with the holding power of a hairspray Non-greasy, tacky formula lets ...

    View full details
    Original price $23.99 - Original price $23.99
    Original price
    $23.99
    $23.99 - $23.99
    Current price $23.99
  • Original price $4.99 - Original price $4.99
    Original price
    $4.99
    $4.99 - $4.99
    Current price $4.99

    RastAfri Freed'm Silky Braid Sweet Red

    In stock

    RastAfri Freed’m Pre Stretched Silky Braid hair is great to use for braids, twists, Passion Twists, and so much more! Fibers are easy to seal and a...

    View full details
    Original price $4.99 - Original price $4.99
    Original price
    $4.99
    $4.99 - $4.99
    Current price $4.99
  • Original price $57.95 - Original price $57.95
    Original price
    $57.95
    $57.95 - $57.95
    Current price $57.95

    Enjoy Hydrating Conditioner 33.8oz

    Only 2 left!

    pH 3.5 – 4.5 Create smoothness, softness and shine while eliminating frizz and detangling your hair. Usage TipFor best results, comb or brush this ...

    View full details
    Original price $57.95 - Original price $57.95
    Original price
    $57.95
    $57.95 - $57.95
    Current price $57.95
  • Original price $53.00 - Original price $53.00
    Original price
    $53.00
    $53.00 - $53.00
    Current price $53.00

    Christophe Robin Cleansing Purifying Scrub With Sea Salt 8.4oz

    Only 4 left!

    Time for a detox! This deep cleansing shampoo refreshes sensitive or oily scalps and removes daily build-up, helping to calm the sensation of itchy...

    View full details
    Original price $53.00 - Original price $53.00
    Original price
    $53.00
    $53.00 - $53.00
    Current price $53.00
  • Original price $7.50 - Original price $7.50
    Original price
    $7.50
    $7.50 - $7.50
    Current price $7.50

    Aquage Working Spray 2oz

    Only 6 left!

    What it is Firm-hold, non-aerosol hairspray with a workable dry-down period Excellent thermal styling product that can be used as a setting lotion...

    View full details
    Original price $7.50 - Original price $7.50
    Original price
    $7.50
    $7.50 - $7.50
    Current price $7.50
  • Original price $34.00 - Original price $34.00
    Original price
    $34.00
    $34.00 - $34.00
    Current price $34.00

    Living Proof Restore Shampoo

    Only 7 left!

    Key Benefits:- Helps restore damaged hair cuticles- Strengthens and protects hair from damage- Sulfate-free- Silicone-free- Color safe- Safe for ch...

    View full details
    Original price $34.00 - Original price $34.00
    Original price
    $34.00
    $34.00 - $34.00
    Current price $34.00
  • Original price $34.50 - Original price $34.50
    Original price
    $34.50
    $34.50 - $34.50
    Current price $34.50

    Unite Silky Smooth System Heat Activator 3 Seal

    Only 2 left!

    Benefits:Seals cuticle & locks in moisture Smooths & softens Repels humidity & fights frizz Provides UV/thermal protection Lasts for se...

    View full details
    Original price $34.50 - Original price $34.50
    Original price
    $34.50
    $34.50 - $34.50
    Current price $34.50
  • Original price $42.50 - Original price $42.50
    Original price
    $42.50
    $42.50 - $42.50
    Current price $42.50

    Unite Blonda Fix VIolet Toning Treatment 4oz

    Only 4 left!

    Benefits:Fortifies & repairs weak, over-processed hairDeeply nourishes and seals in moistureTones while strengthening and smoothing hairPrevent...

    View full details
    Original price $42.50 - Original price $42.50
    Original price
    $42.50
    $42.50 - $42.50
    Current price $42.50
  • Original price $35.00 - Original price $35.00
    Original price
    $35.00
    $35.00 - $35.00
    Current price $35.00

    Bumble and Bumble Holding Spray

    Only 8 left!

    WHAT IT ISThis holding spray creates firm (yet flexible, workable, and brushable) control. BENEFITS Hold Brushable WHO IT'S FOR• Density: ...

    View full details
    Original price $35.00 - Original price $35.00
    Original price
    $35.00
    $35.00 - $35.00
    Current price $35.00
  • Original price $25.00 - Original price $25.00
    Original price
    $25.00
    $25.00 - $25.00
    Current price $25.00

    Kim Kimble Curl Whip Mousse 7oz

    Out of stock

    Ditch the frizz & rock the whip! Get a defined, soft curl with this ultra-light airy mousse. Achieve naturally moveable hair styles with extra ...

    View full details
    Original price $25.00 - Original price $25.00
    Original price
    $25.00
    $25.00 - $25.00
    Current price $25.00
    Sold out
  • Original price $17.50 - Original price $17.50
    Original price
    $17.50
    $17.50 - $17.50
    Current price $17.50

    Redken Color Extend Shampoo

    Out of stock

    Shampoo for color treated hair, protects haircolor from fading and UVA/UVB ray protection. Redken's Color Extend shampoo is an award winning produc...

    View full details
    Original price $17.50 - Original price $17.50
    Original price
    $17.50
    $17.50 - $17.50
    Current price $17.50
    Sold out
  • Original price $22.00 - Original price $22.00
    Original price
    $22.00
    $22.00 - $22.00
    Current price $22.00

    Osmo Clay Wax

    Only 3 left!

    SCULPT AND CREATE...EMBRACE THE CITY Clay based styler for natural expression with a matte finish. - Strong matte wax for ultimate styling- Contain...

    View full details
    Original price $22.00 - Original price $22.00
    Original price
    $22.00
    $22.00 - $22.00
    Current price $22.00

The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.