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Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

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    Enjoy Sulfate-Free Hydrating Shampoo 10.1oz

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    pH 4.5 – 5.5 Create unbelievable smooth and silky hair. Eliminate frizz, moisturize and detangle without build-up. Gentle cleansers combined with a...

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    Hair Couture Clip & Go 6 Piece Extensions 22"

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    These extensions are Hair Coutures best sellers and made with affordable 100% Human Remy Hair. You can use one pack for quick volume and added leng...

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    R+Co Foil Frizz + Static Control Spray 5oz

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    DESCRIPTIONPut a tight lid on frizz and static with FOIL Frizz + Static Control Spray. This spray creates long-lasting, flexible control for smooth...

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    Hanz De Fuko Gravity Paste

    9+ in stock

    This innovative styling product provides a high hold with a “super-grip” technology that helps you to achieve any hairstyle imaginable. Gravity Pas...

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    Shea Moisture Coconut & Hibiscus Curl Enhancing Smoothie

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    Product DetailsSheaMoisture is dedicated to maintaining the accuracy of the ingredient lists on this website. However, because raw ingredients list...

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    Clairol Shimmer Lights Shampoo Blonde & Silver

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    Out with brassy and in with shimmer and shine! Shimmer Lights Shampoo and Conditioner are specialized hair care products specifically developed for...

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    R+Co Sun Catcher Power C Boosting Leave In Conditioner 4.2oz

    9+ in stock

    DESCRIPTIONSupercharge your hair with this nourishing and protective leave-in conditioner that helps soften, seal, detangle and fight frizz. Can be...

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    Bumble and Bumble Curl Anti-Humidity Gel-Oil

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    WHAT IT ISThis frizz-fighting gelee combines the hold of a gel with the hydration of an oil – for glossy, elongated curls with movement. BENEFITS ...

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    Olaplex No. 4C Clarifying Shampoo

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    Visible Hair Benefits• Airy volume & softness• Restored shine• Vibrant color clarity• Deeply clean scalp ALL INGREDIENTSWater (Aqua/Eau), Sodiu...

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    IGK First Class Charcoal Detox Dry Shampoo 6.3oz

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    WHO IT'S BEST FORStraightCurlyWavyCoiledTightly CoiledHOW TO USEShake well. Section hair and apply product in a sweeping motion to dirty and oily a...

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    R+Co Gemstone Color Shampoo

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    DESCRIPTIONShine bright with GEMSTONE, a nourishing shampoo for color-treated hair. Contains a color protection complex proven to keep your hue ric...

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    Nectar Of The Gods Serious Detangler Deep Treatment Fluid Conditioner 2oz

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    Nectar of the Gods is a deep treatment conditioner and serious detangler. It can be used as a leave in conditioner, flat iron and blow dryer protec...

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    Batiste Dry Shampoo Hint Of Color Light & Blonde

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    Blissful blondes! Keep your hair full of body and beauty with our tinted dry shampoo, designed especially for you and your lusciously light locks.

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    Matrix Biolage Ultra HydraSource Conditioning Balm

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    Quench your thirst for beautiful hair. BIOLAGE Hydrasource helps revive dry, thirsty hair with state-of-the-art formulas inspired by nature that mi...

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    Living Proof Perfect Hair Day 5-in-1 Styling Treatment

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    Living Proof's only product powered by both their Healthy Hair Molecule (OFPMA) and their Thickening Molecule (PBAE). Thickening Molecule (PBAE) de...

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    Robert Ramos Daily Moisture Shampoo

    Only 1 left!

    Gentle and Rich! This emollient moisturizing shampoo is rich in protein and vitamins. It's great for sensitive hair and scalp. Helps to restore bou...

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    Redken Scalp Relief Dandruff Control Shampoo

    Out of stock

    The key to healthy hair is a healthy scalp . Treat your head to enriching, powerful scalp care with Redken's Scalp Relief Dandruff Control Shampoo....

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    Living Proof Perfect Hair Day Advanced Clean Dry Shampoo

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    R+Co Candy Stripe Detangling Spray

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    Prep, instantly detangle, and nourish your hair with this versatile, protective leave-in. Used alone or layered, this fast-absorbing spray provides...

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    Coola Scalp & Hair Mist Sunscreen Ocean Salted Sage SPF 30 2oz

    Only 3 left!

    70%+ certified organic ingredientsLightweight with no oily residueHelps prevent UV-related hair color fadingMonoi Oil nourishes scalp and hairBroad...

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    R+Co Sail Soft Wave Spray

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    DESCRIPTIONSet SAIL with this lightweight spray designed to create natural, shiny, voluminous waves. Adds volume and texture for effortless body an...

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    Enjoy Sulfate-Free Luxury Shampoo 10.1oz

    Only 4 left!

    pH 5.0-6.0 Gently cleanse, moisturize and smooth while relieving stressed out hair and scalp. Discover what pampering your hair is all about. Usage...

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    MoroccanOil Hydrating Styling Cream 10.2oz

    Only 5 left!

    Moroccanoil® Hydrating Styling Cream conditions, hydrates and tames frizzy hair. This leave-in, moisture-rich styling cream creates a soft, natural...

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    Krest Bone Comb #603

    Only 6 left!

    SCRATCH-FREE • POLISHED • TANGLE-FREE • MEGA HEAT-RESISTANT • ANTI-STATIC Krest Bone Comb Collection Krest Products Corp. P.O. BOX 176 Leominster,...

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The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.