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Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

  • Original price $29.00 - Original price $56.00
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    Redken Extreme Shampoo

    Only 2 left!

    Prescribed for damaged hair, Redken Extreme Shampoo cleanses, strengthens, and restores damaged hair while helping prevent future hair breakage. Fo...

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    Cricket Silkomb Pro-35

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    Silicone injected Silkombs™ employ state of the art technology and quality molding techniques to produce finely polished, seamless teeth. With the ...

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    Living Proof Perfect Hair Day Conditioner

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    Living Proof Perfect hair Day (PhD) is for anyone that wants more perfect hair days. Whether you have multiple hair concerns or consider yourself t...

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    Batiste Dry Shampoo Blush Floral & Flirty

    Out of stock

    The essence of femininity, Blush is the floral, flirty way to turn heads. A few quick sprays instantly leaves hair feeling clean, fresh and full of...

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    Living Proof No Frizz Humidity Shield

    Out of stock

    It's powered by Living Proof's patented Healthy Hair Molecule (OFPMA), a humidity-resistant polymer, high-refractive emollient and conditioning age...

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    Redken Control Addict 28 - Extra High Hold Hairspray

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    Strong hold hair spray for 24 hour control against humidity without residue or flaking. This anti humidity hair spray has ultimate brushability and...

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  • Original price $13.99 - Original price $13.99
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    Non Topple Styro Head Holder Black

    In stock

    Non Topple Styro Head Holder Black

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    Virtue Recovery Conditioner

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    Formulated with a first-of-its-kind Alpha Keratin 60ku, this conditioner behaves like a high-powered treatment product that deposits pure, human ke...

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    Original price $44.00 - Original price $90.00
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    Ampro Pro Styl Protein Styling Gel

    Only 4 left!

    Ampro Pro Styl® Super Hold Styling Gel - because you want a styling gel that gives you the perfect look the rst time, every time! Our legendary, al...

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    Original price $2.95 - Original price $11.99
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    American Crew Fiber 1.75oz

    Only 9 left!

    High hold with low shine.Fiber-like, resinous product helps thicken, texturize and increase fullness to hair. . Provides a strong, pliable hold wit...

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    Unite 7Seconds Shampoo

    Only 1 left!

    Benefits:Locks in and protects colorInstant results for all hair typesAdds lasting shineWeightless formula is moisture-enrichedColor safe & no ...

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    Original price $37.50 - Original price $91.50
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    Redken Fashion Work 12 Versatile Hairspray

    Out of stock

    Versatile colored hairspray for working, shaping and finishing styles. Its formula is enriched with vitamins C and E to protect and prevent color f...

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  • Original price $52.99 - Original price $52.99
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    Golden Supreme Beard Texturizer Large

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    - Tough, Lightweight Construction for maximum performance, satisfaction, confidence and reliability. - Quality Handles made of high temperature mat...

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  • Original price $15.99 - Original price $15.99
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    Bonsai Kids Leave In Action Detangler

    In stock

    Leave in Action Detangler - Releases hair snarls and tangles leaving hair radiant and smooth, especially for girls after washing their hair or afte...

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  • Original price $36.00 - Original price $70.00
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    Virtue Restorative Treatment Mask

    Out of stock

    The Restorative Treatment Mask deeply hydrates and repairs hair without weighing it down. This lightweight formula works on all hair types, adding ...

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    Original price $36.00 - Original price $70.00
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    Hanz De Fuko Quicksand

    Only 4 left!

    If you’re craving a “beachy” texture with high hold this groundbreaking formula will give massive volume a lot of texture and zero shine. The gritt...

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    Leonor Greyl L'Huile De Leonor Greyl 95ml

    Only 5 left!

    This pre-shampoo oil treatment is most effective if applied to dry hair. It is most effective if applied prior to applying a shampoo or treatment. ...

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    Original price $64.00 - Original price $64.00
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  • Original price $19.00 - Original price $27.99
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    Clairol Shimmer Lights Conditioner Blonde & Silver

    In stock

    Out with brassy and in with shimmer and shine! Shimmer Lights Shampoo and Conditioner are specialized hair care products specifically developed for...

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    Original price $19.00 - Original price $27.99
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    Batiste Dry Shampoo Fresh Breezy Citrus

    Out of stock

    Get a fresh start to every day with this light and breezy scent. A few sprays will clean your hair and clear your mind, so you’re ready to take on ...

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    Original price $13.00 - Original price $13.00
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  • Original price $19.99 - Original price $19.99
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    Frends Mustache Zig Zag CM19

    Out of stock

    Shade # SHADE NAME 1 JET BLACK 1B OFF BLACK 2 DARK BROWN 4 MEDIUM BROWN 6 LIGHT BROWN 8 DARK BLONDE 10 GOLDEN MEDIUM BLONDE 12 WARM MEDIUM BLONDE 1...

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    Original price $19.99 - Original price $19.99
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  • Original price $7.99 - Original price $48.99
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    Unwash Bio-Cleansing Conditioner

    Out of stock

    HOW TO USE GETTING STARTED Fully wet hair to allow product to evenly saturate. Gather a quarter-size amount for short hair or 2 to 3x more for thic...

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    Original price $7.99 - Original price $48.99
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  • Original price $8.99 - Original price $8.99
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    Wet Brush Big Mouth Clips

    9+ in stock

    Holds more hair for easier styling •Unique jaw-like design•Larger gripping area•Super strong spring•Holds the thickest of hair•Ideal for wet or dry...

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    Original price $8.99 - Original price $8.99
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  • Original price $10.50 - Original price $24.50
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    Layrite Supershine Moisturizing Cream

    Only 6 left!

    Key IngredientsNaturally-derived lanolin. Provides high shine and texture, while conditioning the hair. Use in combination with Original or Superho...

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    Original price $10.50 - Original price $24.50
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  • Original price $8.00 - Original price $8.00
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    Kitsch Satin Sleep Scrunchies Black

    9+ in stock

    KITSCH Sleep Scrunchies are your newest nighttime necessity! Their satin construction won't crimp or agitate our strands while you sleep, allowing ...

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    Original price $8.00 - Original price $8.00
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The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.