Skip to content
NEW WEBSITE LAUNCH. Having Trouble Accessing Your Account? CLICK HERE.
NEW WEBSITE LAUNCH. Having Trouble Accessing Your Account? CLICK HERE.

Skin & Haircare Hair

Scientifically Advanced Hair Care That Delivers

Born from MIT innovation and backed by real science, the Living Proof, the revolutionary hair care line is here. A range formulated by top scientists and beauty experts, Living Proof creates products that solve genuine hair problems. The brand's proprietary Healthy Hair Molecule (OFPMA) is a patented technology. Designed to repel dirt and oil, the product makes your hair cleaner, shinier and improves overall health. This isn't your typical silicone-heavy formula. It is a weightless technology that delivers visible results without build-up.

The Living Proof hair care line addresses every hair concern with targeted solutions. The Perfect Hair Day (PhD) collection offers universal styling and cleansing products for all hair types, creating smooth, manageable hair with lasting volume. The Restore line repairs damaged hair from heat styling and chemical treatments, while the Full collection adds body and thickness to fine, flat hair without weighing it down. Pick the product that targets your particular hair issue and use it with confidence.

Filters

$
$
  • Comare Styling Comb with Plastic Lift 301
    $4.99 - $4.99
    $4.99
    $4.99 - $4.99
    $4.99

    Comare Styling Comb with Plastic Lift 301

    9+ in stock

    Comare Strong yet flexible Heat-Resistant Chemical-Resistant Virtually Unbreakable Non Damaging to Hair Made in China

    $4.99 - $4.99
    $4.99
    $4.99 - $4.99
    $4.99
  • Professional Hair Labs Ghost Bond Platinum 1.3oz
    Professional Hair Labs Ghost Bond Platinum
    $26.50 - $89.00
    $26.50 - $89.00
    $26.50 - $89.00
    $26.50

    Professional Hair Labs Ghost Bond Platinum

    In stock

    Feel confident and secure with Pro Hair Labs new Ghost Bond Platinum hair replacement adhesives. This latest hair adhesive is specially formulated ...

    View full details
    $26.50 - $89.00
    $26.50 - $89.00
    $26.50 - $89.00
    $26.50
  • Beard CB 2
    Beard CB 2 MAIN
    $19.99 - $39.99
    $19.99 - $39.99
    $19.99 - $39.99
    $19.99

    Frends Goatee II CB2

    In stock

    Shade # SHADE NAME 1 - BLACK1B - OFF BLACK2 - DARKEST BROWN4 - DARK BROWN6 - BROWN8 - MEDIUM BROWN10 - GOLDEN MEDIUM BROWN12 - MEDIUM RED16 - ASH B...

    View full details
    $19.99 - $39.99
    $19.99 - $39.99
    $19.99 - $39.99
    $19.99
  • Hair Couture Lengths 7 Piece Clip In Extensions 14" Open
    Hair Couture Lengths 7 Piece Clip In Extensions 14"
    Sold out
    $195.00 - $240.00
    $195.00 - $240.00
    $195.00 - $240.00
    $195.00

    Hair Couture Lengths 7 Piece Clip In Extensions 14"

    Out of stock

    These Human Remy Hair extensions blend naturally with any type of hair texture and has a natural conditioned finish that prolongs the life of the e...

    View full details
    $195.00 - $240.00
    $195.00 - $240.00
    $195.00 - $240.00
    $195.00
    Sold out
  • Golden Supreme Beard Texturizer Small
    Sold out
    $52.99 - $52.99
    $52.99
    $52.99 - $52.99
    $52.99

    Golden Supreme Beard Texturizer Small

    Out of stock

    - Tough, Lightweight Construction for maximum performance, satisfaction, confidence and reliability. - Quality Handles made of high temperature mat...

    View full details
    $52.99 - $52.99
    $52.99
    $52.99 - $52.99
    $52.99
    Sold out
  • Bumble and Bumble Seaweed Shampoo Liter
    Bumble and Bumble Seaweed Shampoo 8.5oz
    $38.00 - $105.00
    $38.00 - $105.00
    $38.00 - $105.00
    $38.00

    Bumble and Bumble Seaweed Shampoo

    Only 4 left!

    WHAT IT ISA daily cleanser with marine extracts for lightweight moisture. BENEFITS Lightweight Hydrate Color Care Shine HOW IT WORKS...

    View full details
    $38.00 - $105.00
    $38.00 - $105.00
    $38.00 - $105.00
    $38.00
  • Magic Move Soft 4.2oz
    Sold out
    $41.00 - $41.00
    $41.00
    $41.00 - $41.00
    $41.00

    Magic Move Soft 4.2oz

    Out of stock

    MAGIC MOVE is the most appropriate hair cosmetics for hair damaged by chemical treatments and/or environmental pollution, gives hair body with an a...

    View full details
    $41.00 - $41.00
    $41.00
    $41.00 - $41.00
    $41.00
    Sold out
  • Hair Couture Lengths 7 Piece Clip In Extensions 22" Open
    Hair Couture Lengths 7 Piece Clip In Extensions 22"
    $315.00 - $375.00
    $315.00 - $375.00
    $315.00 - $375.00
    $315.00

    Hair Couture Lengths 7 Piece Clip In Extensions 22"

    In stock

    These Human Remy Hair extensions blend naturally with any type of hair texture and has a natural conditioned finish that prolongs the life of the e...

    View full details
    $315.00 - $375.00
    $315.00 - $375.00
    $315.00 - $375.00
    $315.00
  • Cricket Silkomb Pro-25
    $7.99 - $7.99
    $7.99
    $7.99 - $7.99
    $7.99

    Cricket Silkomb Pro-25

    9+ in stock

    Silicone injected Silkombs™ employ state of the art technology and quality molding techniques to produce finely polished, seamless teeth. With the ...

    View full details
    $7.99 - $7.99
    $7.99
    $7.99 - $7.99
    $7.99
  • Frends Blocking Pin #17
    $7.95 - $7.95
    $7.95
    $7.95 - $7.95
    $7.95

    Frends Blocking Pin #17

    In stock

    Great for blocking lace hair pieces or wigs on foam heads or canvas blocks. Length: 7/8"

    $7.95 - $7.95
    $7.95
    $7.95 - $7.95
    $7.95
  • IGK Good Behavior Spirulina Protein Smoothing Spray key ingredients and their benefits
    IGK Good Behavior Spirulina Protein Smoothing Spray 5.6oz
    $38.00 - $38.00
    $38.00
    $38.00 - $38.00
    $38.00

    IGK Good Behavior Spirulina Protein Smoothing Spray 5.6oz

    Only 6 left!

    What it is:Spirulina protein strengthens and nourishes while an innovative formaldehyde-free bonding polymer mimics the coating and smoothing prope...

    View full details
    $38.00 - $38.00
    $38.00
    $38.00 - $38.00
    $38.00
  • American Crew Pomade 1.75oz
    American Crew Pomade 3oz
    $13.50 - $23.00
    $13.50 - $23.00
    $13.50 - $23.00
    $13.50

    American Crew Pomade

    Only 9 left!

    POMADE Medium hold with high shine.Extremely versatile water-based formula rinses clean and offers smooth control with shine. Works well for curly ...

    View full details
    $13.50 - $23.00
    $13.50 - $23.00
    $13.50 - $23.00
    $13.50
  • Redken Extreme Conditioner 33.8oz
    Redken Extreme Conditioner 10.1oz
    $29.00 - $56.00
    $29.00 - $56.00
    $29.00 - $56.00
    $29.00

    Redken Extreme Conditioner

    Only 4 left!

    Redken Extreme Conditioner strengthens damaged hair, leaving it healthier-feeling and resilient. This fortifying deep conditioner on dry, damaged h...

    View full details
    $29.00 - $56.00
    $29.00 - $56.00
    $29.00 - $56.00
    $29.00
  • Temptu Airpod Airbrush Root Touch-Up and Hair Color Dark
    $95.00 - $95.00
    $95.00
    $95.00 - $95.00
    $95.00

    Temptu Airpod Airbrush Root Touch-Up and Hair Color Dark Kit

    In stock

    Temptu Airpod Airbrush Root Touch-Up and Hair Color Kit Light includes 3 shades: Black/Brown, Dark Brown, and Ash Brown. Airpod™ Airbrush Root Touc...

    View full details
    $95.00 - $95.00
    $95.00
    $95.00 - $95.00
    $95.00
  • Frends Blocking Pin #12
    $6.50 - $6.50
    $6.50
    $6.50 - $6.50
    $6.50

    Frends Blocking Pin #12

    In stock

    Great for blocking lace hair pieces or wigs on foam heads or canvas blocks. Length: 1"

    $6.50 - $6.50
    $6.50
    $6.50 - $6.50
    $6.50
  • Rizos Curls Pink Detangling Flexi Brush Stylized 2
    Rizos Curls Pink Detangling Flexi Brush Main
    $15.99 - $15.99
    $15.99
    $15.99 - $15.99
    $15.99

    Rizos Curls Pink Detangling Flexi Brush

    Only 6 left!

    Great for Detangling Curls with Ease! Flexible comb brush that glides with your curls as you detangle. It also has a curved shape that's super comf...

    View full details
    $15.99 - $15.99
    $15.99
    $15.99 - $15.99
    $15.99
  • Johnny B Street Cream
    $22.00 - $22.00
    $22.00
    $22.00 - $22.00
    $22.00

    Johnny B Street Cream 3oz

    Only 4 left!

    Fibrous Cream Johnny B. Street Cream is a pliable, fibrous cream designed to add thickness and a matte finish to full heads of hair. This quality w...

    View full details
    $22.00 - $22.00
    $22.00
    $22.00 - $22.00
    $22.00
  • Moroccan Oil Perfect Defense 6oz
    Moroccan Oil Perfect Defense
    $15.00 - $32.00
    $15.00 - $32.00
    $15.00 - $32.00
    $15.00

    MoroccanOil Perfect Defense

    Only 4 left!

    Moroccanoil® Perfect Defense is a weightless, dry aerosol, heat protective spray. This nourishing, argan oil and vitamin-fueled formula re-hydrates...

    View full details
    $15.00 - $32.00
    $15.00 - $32.00
    $15.00 - $32.00
    $15.00
  • RastAfri Freed'm SIlky Braid Pre-Stretched #4
    $5.99 - $5.99
    $5.99
    $5.99 - $5.99
    $5.99

    RastAfri Freed'm Silky Braid Pre-Stretched #4

    In stock

    RastAfri Freed’m Pre Stretched Silky Braid hair is great to use for braids, twists, Passion Twists, and so much more! Fibers are easy to seal and a...

    View full details
    $5.99 - $5.99
    $5.99
    $5.99 - $5.99
    $5.99
  • Nairobi Wrapp It Shine Foaming Lotion 8oz
    $12.99 - $12.99
    $12.99
    $12.99 - $12.99
    $12.99

    Nairobi Wrapp It Shine Foaming Lotion 8oz

    9+ in stock

    Adds body to hairNon flakingItem Package Dimension: 5.0" L x 1.5" W x 1.5" HItem Package Weight: 8.0 oz

    $12.99 - $12.99
    $12.99
    $12.99 - $12.99
    $12.99
  • BioSilk Silk Therapy Original - 6oz
    BioSilk Silk Therapy Original
    $21.00 - $61.00
    $21.00 - $61.00
    $21.00 - $61.00
    $21.00

    BioSilk Silk Therapy Original

    Only 7 left!

    BioSilk Silk Therapy Original is a weightless, leave-in silk replenishing and reconstructing treatment to repair, smooth and protect all hair types...

    View full details
    $21.00 - $61.00
    $21.00 - $61.00
    $21.00 - $61.00
    $21.00
  • Magic Move Light 1.7oz
    Sold out
    $22.00 - $22.00
    $22.00
    $22.00 - $22.00
    $22.00

    Magic Move Light 1.7oz

    Out of stock

    MAGIC MOVE is the most appropriate hair cosmetics for hair damaged by chemical treatments and/or environmental pollution, gives hair body with an a...

    View full details
    $22.00 - $22.00
    $22.00
    $22.00 - $22.00
    $22.00
    Sold out
  • Aquage Detailing Creme side-by-side of old and new packaging
    Aquage Detailing Creme 4oz
    Sold out
    $18.99 - $18.99
    $18.99
    $18.99 - $18.99
    $18.99

    Aquage Detailing Creme

    Out of stock

    Detailing Creme details What it is Light-hold texturizer perfect for creating light texture and randomness without a heavy product feel Great for...

    View full details
    $18.99 - $18.99
    $18.99
    $18.99 - $18.99
    $18.99
    Sold out
  • Dry Shampoo Klorane with Oat Milk 3.2oz
    Sold out
    $20.00 - $20.00
    $20.00
    $20.00 - $20.00
    $20.00

    Klorane Dry Shampoo with Oat Milk 3.2oz

    Out of stock

    Cleans hair without waterRestores volumeSaves time and waterExtends the life of blowoutsNo parabens, silicones, sulfates or sodium chloride

    $20.00 - $20.00
    $20.00
    $20.00 - $20.00
    $20.00
    Sold out

The clean, effective formulations by the Living Proof hair care line are targeted for particular hair issues. These products are free from parabens, sulfates, phthalates and silicones. They deliver professional-quality results with innovative formulas. From damage repair due to styling and chemical treatments to nourishment for color-treated hair, Living Proof offers specialized formulas. These products extend vibrancy and protect your hair against fading. The Curl collection defines and enhances natural texture without crunch or frizz. The Dry Volume and Texture Spray has become a cult favorite for instant lift and hold that looks completely natural.

For makeup artists, hairstylists and beauty professionals around the world, Living Proof has become a trusted hair care beauty brand. The products fulfil the demanding conditions for on-set work. Whether you are preparing talent for a camera or styling for editorial shoots, the Living Proof hair care line delivers reliable results.

FAQ

Can I use my Frends With Benefits Pro Discount on sale items?

Discounts may vary by product and brand. The Frends With Benefits Pro discount may not be combined with other offers or promotions, and is subject to change or cancellation without notice. For specific questions about combining your Pro discount with sale items, contact fwb@frendsbeauty.com or our customer service team.

What is your return policy for sale items? Are sale items refundable?

For current information about returns on sale items, please visit frendsbeauty.com/pages/returns or contact Frends Beauty's customer service.

What makes Living Proof hair care line different from other brands?

Living Proof is founded on patented scientific technology developed at MIT. Their healthy hair formulations actually change how hair behaves by repelling dirt and oil at the molecular level.

Which Living Proof hair care line is best for my hair type?

Perfect Hair Day (PhD) works for all hair types. Choose Restore for damaged hair, Full for fine/thin hair needing volume, Curl for textured hair and specialized treatments for specific concerns.

Are Living Proof products safe for color-treated hair?

Yes! All Living Proof hair care line products are safe for color-treated. Many formulas are specifically designed to extend color vibrancy and protect against fading.